Annual Report is Not Memoir, I’m Not Interested In YouThink clearly of what your annual report can and should do Interestingly, subsequent to my last blog post on the strategic position of...
Fundraising Event is for FUN(Position Your Fundraising Event Well) I have once met the fundraising and marketing chief of a local charity who shared with me his...
Marketing of Philanthropy(Following my last blog post, this is another article that remains relevant of which I published back in the summer of 2012. Yet, to...
Why Nonprofits Require Marketing Skillset and Mindset(This is an investigative report titled Mission Possible: How NGOs use marketing principles to achieve their goals that I wrote and...
Wanna Talk?Responding to enquiries before prospects leave for other organizations I am pretty sure everyone would say yes to the simple question of...
Are You 'Selling' Your Beneficiaries?It returned to my mind of an experience I came across last summer when I was being invited to an annual fundraising gala dinner hosted by...
What Does your Charity Stand for?There are over 23,000 nonprofits in Hong Kong, of which 6,300+ were approved tax-exemption charitable organisations. With so many...
What Hong Kong companies should know about CSR and charities?My latest post on Hong Kong Magazine. What a coincidence that it was published amid the recent container port workers strike, although I...
Why nonprofits should not do TVC?Tung Wah Group of Hospitals launched a TVC recently, which is the first ever similar campaign in its 142 years history of serving the...