Keep Boring Me or I’m Going Next Door!!!
I visited Hong Kong Council of Social Service’s annual Caring Company Partnership Expo two weeks ago, which is one of the grand annual...
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Why Am I Here?
(Charity Board Members Composition) There were two similar situations I came across recently where Board members of two charities have no...
Social Marketing ≠ Social Media Marketing
Even though social media and social media marketing have been around and developed for quite some time, there is still a lot of people...
"No Comments...!"
From time to time, these are the only two words we heard from news reports when an executive was being surrounded by a troop of media...
Better To Dress Poorly When Meeting Prospects and Supporters
"Don't Put on Your Suit to Give the Wrong Impression that Our Organization is a Well-Off One!" This is a myth I keep hearing very often...
Marketing of Philanthropy
(Following my last blog post, this is another article that remains relevant of which I published back in the summer of 2012. Yet, to...
Why Nonprofits Require Marketing Skillset and Mindset
(This is an investigative report titled Mission Possible: How NGOs use marketing principles to achieve their goals that I wrote and...
Are You 'Selling' Your Beneficiaries?
It returned to my mind of an experience I came across last summer when I was being invited to an annual fundraising gala dinner hosted by...
What Does your Charity Stand for?
There are over 23,000 nonprofits in Hong Kong, of which 6,300+ were approved tax-exemption charitable organisations. With so many...
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